Push analytics

To go to Push analytics click Analytics -> Push Notifications.

On the first screen we have access to a global analytics – all messages sent in a given period of time for android, ios or both systems.

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We can choose the period of time for the display analytic: today, this week, last week, this month and last month.

Push notifications sent – number of all sent push message.

Application launches count – number of application launch.

Average time spent in app – the time that the average user spends in the application in seconds.

Chart shows the relationship between the amount of sent push, the amount of opening applications, and the average time spent in the application.

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Push clicks for users – chart shows the number of clicked push message.

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In the table we see all sent push messages.

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Date – informs when push was sent.
Push – the name of our push messages.
Sent – number of sent push message.
Clicked – number of clicked push message.
Efficiency – the amount of clicked push messages in relation to sent push messages.
Push influence – the number of application launch in the 24 hours after pushu, minus the average number of launch if we don’t send push message.
Advanced analytics – by clicking the details, we go to advanced analytics for a specific push message.

After entering the advanced analytics of push messages again we see a summary of the amount sent, clicked, effectiveness and impact of push and additional information.

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The table presents statistics of modules used after sending push message
Module opened after push been sent – shows how many users opened module after push message has been sent.
Module opened after push been clicked – shows how many users opened module after push message has been clicked.
Standard module opened (with no push sent) – shows how many users normally opens the module (without sent of the push messages)
Module opened/push clicked (%) – presents the percentage of people who have visited a particular module after clicking on the push message.

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The graph shows the time spent in the application modules after pushu compared to the standard time spent in the application modules.

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The table presents statistics of function or custom event usage after sent of push message.
Luanches after sending push – shows how many users launched function after push message sent .
Launches after clicking push – shows how many users launched function after push message clicked .
Standard launches (without push) – shows how many users normally use the function (without sent of the push messages)
Function launches/ push clicked (%) – It presents the percentage of people who used the function after clicking on the push message.

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The number of calls to a predefined function of purchase after sending Push.

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Graph shows the mean number of function launch after the push sent compared to the standard amount of function launch.

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Graphs shows number of push opening for groups of users: daily, weekly, monthly, less often.